Insights

Stay Ahead with Insights That Drive Evolution

Change isn’t a threat—it’s an opportunity. At TRIMM, we believe that the right knowledge, at the right time, fuels innovation and accelerates growth. Our Insights Hub is where digital strategy meets real-world impact. From expert blogs to thought-provoking podcasts, we share the latest trends, strategies, and breakthroughs in high-tech and manufacturing digitalisation.

Read. Listen. Evolve. Stay inspired, stay informed, and stay ahead of the curve.

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Overview of insights

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Insights

Configure-to-order and configure-price-quote solutions

In today’s digital marketplace, businesses are under constant pressure to enhance customer engagement, streamline operations, and drive growth. for high-tech machine builders and manufacturing companies, adopting a configure-to-order (cto) or configure-price-quote (cpq) strategy is often a logical next step. This guide outlines five key considerations to help you determine the best approach for your organization.
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A guide for B2B marketers: Navigating a post-cookie era

In the fast-paced realm of digital marketing, change is the only constant. But when Google announced the impending end of third-party cookies in Chrome by the end of 2024, it sent shockwaves through the advertising industry.* This shift poses a significant challenge for B2B marketers relying on precise targeting and measurement. However, amidst the uncertainty lies an opportunity for innovation and adaptation.
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A fool with a tool is still a fool

In the fast-paced realm of digital marketing, change is the only constant. But when Google announced the impending end of third-party cookies in Chrome by the end of 2024, it sent shockwaves through the advertising industry.
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The next web conference 2024

Combining tech expertise with a festival-like atmosphere, TNW 2024 showcased cutting-edge technology and served as a dynamic platform for exchanging ideas and forming valuable connections.
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The NIMA Marketing Day

On Thursday, June 13th, it was finally time for the NIMA Marketing Day. With four of our colleagues, we attended this marketing festival in Utrecht. It was a day filled with inspiration, innovation, and indispensable insights. The most prominent marketers and experts came together to share the latest trends and developments in the marketing world, along with around 1,500 other marketing professionals.
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Low-code with high impact

Since 1993, TRIMM has been at the forefront of new developments. As one of the first large agencies in the Netherlands we now add low-code to our crafts, by partnering with Mendix, recently acquired by Siemens.
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ICOM World meeting 2024

ICOM World meeting - 48 hours in Madrid

Two weeks ago, I got the chance to spend time in Madrid for the NextGen Talent Program 2024. The program was organized by the ICOM Network, of which we are part of as TRIMM. But what exactly is ICOM?
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A composable strategy

Discover why a composable strategy is essential for manufacturing companies like TechMakers. Learn how flexibility, scalability, and innovation are key to navigating rapidly changing markets. Ready to future-proof your manufacturing ecosystem?
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TRIMM 30 jaar

30 years of digital craftmanship

TRIMM stands for more than 30 years of digital craftsmanship in digital. Strategy, tactics for application development, digital marketing, hosting & security, online events and design & branding.
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Composable Enterprise

Earlier we discussed how using personas can contribute to a successful website. But how do you create good personas?
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Protection against ransomware

With the discovery of the Log4Shell vulnerability, protecting your organization against ransomware is more relevant than ever. Any type of organization - big and small - can fall victim to ransomware. How can you protect your organization against this?
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