Signify wanted to grow their OEM market. It challenged TRIMM, their preferred partner for the development of marketing and sales enablement tools, to improve the Easy Design-In tool to support their ambitions. Existing tools were overhauled and improved together with Signify. This resulted in an improved tool that helps engineers at OEM manage and configure lighting systems by metrics important to them.
Signify
Java (Sprint Boot)
Vue
MySQL
Elasticsearch
Easy Design-in tool
Renewed UX
Signify is world leader in lighting for professionals, consumers and for the Internet of Things in lighting systems. One of the growth drivers in their OEM-segment is being the easiest company to work with through (digital) services. An example of such a service is the Easy Design-In tool that allows OEMs to compose the lighting system of their choice. This tool is used by many OEMs in their engineering, production and purchasing departments.
To continue the growth of the OEM-segment, Signify challenged TRIMM, as their preferred partner for the development of marketing and sales enablement tools, to improve the Easy Design-In tool.
TRIMMs role included driving the product vision and architecture in a complex digital landscape, developing and launching the tool in a secure and scalable way, and providing user insights to further activate the tool.
The Easy-Design-In tool:
The new and improved Easy-Design-In tool outperforms the first version and has a several new features to assist the user. One of those features is the Guide Me wizard, that helps the user to select the right elements based on their own profile. The new tool also allows users to customize the work area to their needs and save the presets to their cloud account.
You can contact Janinka Feenstra through the form below, or through the following number 053 4800480